Innovation and Exploration of School-enterprise Curriculum Co-construction Mode for Business English Majors in the Era of Big Data

Lijun Ai

doi:10.62177/jetp.v1i1.19

Authors

Lijun Ai

DOI:

https://doi.org/10.62177/jetp.v1i1.19

Keywords:

Era of Big Data, Business English, School-Enterprise Co-Construction, Curriculum Innovation

Abstract

With the rapid development of information technology and the advent of the era of big data, the changing demand for business English talents has put forward new requirements for the development of business English teaching. Based on the theoretical foundation of the school-enterprise curriculum co-construction mode of the business English major, this paper sorts out the innovative ideas of the school-enterprise curriculum co-construction of the business English major. On this basis, it proposes implementation paths for the school-enterprise course co-construction mode, such as strengthening the cooperation and coordination between schools and enterprises, improving teachers' innovative ability and students' practical application ability, and optimizing the evaluation of course effects. This paper provides some ideas for cultivating business English talents to meet the needs of society and promoting the reform and innovation of business English teaching.

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