Research on the Paths of Integrating Locally Distinctive Culture into the Teaching of Research Methods in Journalism and Communication

Abstract

“Research Methods in Journalism and Communication” is a course that emphasizes practical teaching. However, it has long been plagued by the practical challenge of being difficult for instructors to teach and for students to understand. Based on constructivist learning theory and situational teaching theory, this study integrate the teaching characteristics of the course "Research Methods in Journalism and Communication", and analyzes the existing problems in its teaching practice. From four dimensions-estructuring teaching content, innovating teaching methods, constructing practical platforms, and improving the evaluation system, this paper proposes specific pathways for integrating locally distinctive culture into the course teaching. It aims to provide reference for the teaching reform of the course "Research Methods in Journalism and Communication.