A Discussion on the Application of Dialects in Film and Television Works

Abstract

In recent years, Chinese film and television production has shown a clear "dialect shift" trend. Dialects are no longer merely decorative elements in comedies, but have gradually evolved into important narrative symbols for creating realistic texture, shaping three-dimensional character personalities, and conveying regional cultural identity. This article takes the recently widely noticed and popular dialect-based film and television works as examples, starting from two different perspectives of language sociology and film and television aesthetics, to deeply analyze the aesthetic functions and application mechanisms of dialects in audio-visual works. Through data analysis, it is concluded that the integration of dialects has significantly enhanced the immersive experience of the audience for specific theme works. However, during cross-regional dissemination, the phenomenon of "cultural discount" still exists. In view of this, a communication strategy that balances the authenticity of dialects and their comprehensibility is proposed, providing theoretical references for the construction of the language landscape of domestic film and television works.