Tianjin Trust's Path of Innovation Management Driven by Leadership

Cheng Na; Zhikai Li; Enyi Lai

doi:10.62177/amit.v1i2.342

Authors

Cheng Na Macao Polytechnic University
Zhikai Li City University of Macau
Enyi Lai City University of Macau

DOI:

https://doi.org/10.62177/amit.v1i2.342

Keywords:

Tianjin Trust, Leadership Innovation, Organizational Collaboration, Leadership, Digitalization, Trust

Abstract

This paper explores Tianjin Trust Co., Ltd. 's leadership and innovative management practices in the process of responding to changes in the financial industry, focusing on analyzing the country's first market-oriented agreement restructuring service trust project and the case of building a digital trust service platform. By analyzing the current situation of leadership, difficulties and coping strategies of Tianjin Trust, and combining with management theory, this paper puts forward an improvement plan, aiming at providing reference for financial enterprises to cope with complex environment and achieve sustainable development.

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