Wang, Yongqiang, Julin Zou, and Huilu Hou. “A Study on the Mechanism of User Co-Creation on LEGO Brand Loyalty: The Moderating Role of Mind-Flow Experience and the Mediating Role of Community Affiliation”. Asia Pacific Economic and Management Review 2, no. 2 (April 24, 2025). Accessed May 21, 2025. https://ojs.apspublisher.com/index.php/apemr/article/view/245.