[1]
Wang, Y., Zou, J. and Hou, H. 2025. A Study on the Mechanism of User Co-Creation on LEGO Brand Loyalty: The Moderating Role of Mind-Flow Experience and the Mediating Role of Community Affiliation. Asia Pacific Economic and Management Review. 2, 2 (Apr. 2025). DOI:https://doi.org/10.62177/apemr.v2i2.245.