Research on Systematic Supplier Relationship Management Strategies
DOI:
https://doi.org/10.62177/apemr.v2i6.999Keywords:
Supplier Relationship Management, Key Stages, Behavioral StrategiesAbstract
Against the backdrop of globalization and increasingly fierce market competition, supplier relationship management (SRM) is crucial for enterprises to acquire high-quality resources within the supply chain and enhance competitiveness. By analyzing the systematic stages of SRM—namely supplier relationship initiation, development, and maintenance—along with their key components, which include supplier evaluation and selection, supplier development, and supplier monitoring, this study proposes management strategies aimed at optimizing the SRM process and deepening inter-firm relationships between upstream and downstream enterprises. Consequently, enterprises can better execute supplier management, improve market competitiveness, and maintain a leading position in an ever-changing market environment.
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