Research on Financial Analysis and Evaluation

—A Case Study of Joyoung

Authors

  • Chenyang Qi Xi'an Polytechnic University

DOI:

https://doi.org/10.62177/apemr.v2i5.570

Keywords:

Small Household Appliance, Joyoung Co., Ltd., Financial Analysis

Abstract

In recent years, due to the impact of the new crown pneumonia epidemic, the economic development of countries around the world has been slow or even stagnant, and the same is true for our country's economy. In recent years, due to the impact of the new crown pneumonia epidemic, the economic development of countries around the world has been slow or even stagnant, and the same is true for our country's economy. As far as the home appliance industry is concerned, the large-scale home appliance market has as far as the home appliance industry is concerned, the large-scale home appliance market has been significantly affected, and the market has generally shown a downward trend. However, with consumption upgrading, small home appliances characterized by "small but refined" are not the most popular products. However, with consumption upgrading, small home appliances characterized by "small but refined" are developing rapidly like a dark horse, showing a relatively tenacious vitality, and has developed into a new blue ocean in the home appliance market, with the market being characterized by "small but refined". However, with consumption upgrading, small home appliances characterized by "small but refined" are developing rapidly like a dark horse, showing a relatively tenacious vitality, and has developed into a new blue ocean in the home appliance market, driving a new wave of consumption in the field of home appliances. Co., Ltd. is a very representative enterprise in this industry. This paper will take home appliance company Joyoung Co., Ltd. as the research object, based on the company's 2020-2022 financial statement data, using relevant financial methods, from four dimensions of profitability, solvency, operating capacity, development capacity and other comprehensive analysis. This paper will take home appliance company Joyoung Co. as the research object, based on the company's 2020-2022 financial statement data, using relevant financial methods, from four dimensions of profitability, solvency, operating capacity, development capacity and other comprehensive From the perspective of financial analysis, finds the existing problems of Joyoung Company, summarizes the drawbacks and deficiencies in the operation process of the enterprise, and gives a comprehensive analysis of the company's financial statement. operation process of the enterprise, and gives some suggestions, hoping to provide some help for the development of the company, and also provide some reference for the healthy development of other companies in the same industry.

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References

Shan, Y. (2020). Profitability analysis of small household appliance enterprises in China—Taking Jiuyang Joint Stock Company as an example. Modern Business, (08), 99–100.

Fu, Z. (2021). Research on the evaluation of profitability of Jiuyang Stock (Master’s thesis). Northeast Agricultural University.

Chen, Y. (2023). Optimization research on marketing strategy of Xiaoxiong Electric Appliance Company (Master’s thesis). East China Normal University.

Zhou, C. (2020). Comparative analysis of financial performance, financial policy and financial strategy of Supra and Jiuyang shares (Master’s thesis). Xiamen University.

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How to Cite

Qi, C. (2025). Research on Financial Analysis and Evaluation: —A Case Study of Joyoung. Asia Pacific Economic and Management Review, 2(5). https://doi.org/10.62177/apemr.v2i5.570

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Section

Articles